In January 2015, PwC US announced the launch of its new CareerAdvisor tool. Aimed to help students discover their professional goals and set themselves up for career success, the CareerAdvisor site provides links to reference articles and videos and other resources with career advice. After visitors create an account, they can track their progress with an interactive checklist of action items for career success and add a list of personal ToDos.
The CareerAdvisor site is critical to connecting with the millennial demographic and building a recruitment talent pool at PwC’s target universities. However, the current site was on a custom platform that could not be extended or supported. Updates and upgrades were needed but could not be deployed to the site in its existing state. PwC also realized that they had too many different technologies supporting their website. Their solution was to consolidate into one central CMS platform: Drupal.
PwC partnered with Mediacurrent to ensure existing front end user functionality was ported to Drupal successfully while using best-of-breed Drupal implementation practices. The move to Drupal would allow for rapid feature velocity moving forward while ensuring an intuitive and performant experience for both site administrators and end users.