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INTRODUCTION
The Challenge
History Factory is a pioneering agency dedicated to helping organizations across the globe leverage their heritage to drive brand, marketing, communications and culture initiatives. Since 1979, History Factory’s innovative archival and creative services have helped industry leaders capture and communicate the authentic stories that demonstrate their core character. These stories are brought to life through engaging experiences and campaigns that connect an organization’s past experiences with its future success.
When History Factory learned about the Collective Directory, a distribution that combines the Rain distribution with a custom starter theme and additional features specific for museums and historical archives, it came to Mediacurrent to see if a custom solution on the Rain distribution would work for creating the COVID-19 Corporate Memory Project.
Data Storage
Republication
Zero to Launch in 30 Days
We leveraged Rain’s base theme, components, and style guide which allowed for rapid deployment of the project, including custom work added with an API integration for the statistic page.
Diverse Assets
Mediacurrent also had to find a working solution to the COVID-19 Corporate Memory Project’s content collecting and organizing challenge. Mediacurrent’s developers quickly identified the best approach to model this content so that corporate contributors to the site could provide assets of all types such as:
Media
Press Releases
Social Media
Rich Media
Digital Assets
Statistics
Agile Methodology
With a dedicated team solely focused on this fast-moving project, Mediacurrent embraced agile sprints, daily scrums, and consistent communication with History Factory as they embedded remotely with the History Factory team to make the site come together quickly.
The Mediacurrent team was extremely knowledgeable, communicative, quick to respond to arising issues and worked tirelessly to make our vision a reality. We will continue to add to this Project as long as COVID-19 is driving corporate behavior. We hope that it will become an important source of study for years to come.
Sam Grabel
History Factory Marketing Manager
Setup In Less than 24 Hours
Mediacurrent’s ongoing partnership with Pantheon provided the means necessary to quickly deploy the site on a reliable platform that would allow for further expansion when needed. Development servers were ready with continuous integration to move the project along in less than a day.
Final Thoughts
The COVID-19 Corporate Memory Project, based on the Rain distribution, provided a quick setup and allowed Mediacurrent to provide high-quality development from start to finish in collaboration with History Factory.
