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CASE STUDY

Engaging Drupal 8 Attorney Site Redesign

Freeborn, a full-service law firm, sought a mobile-first, engaging experience on Drupal 8.

INTRODUCTION

The Challenge

With 130 attorneys in five offices, Freeborn had grown exponentially since their Drupal 7 site build, and a design refresh made a lot of sense with the migration to Drupal 8.

We wanted to highlight not only the attorneys and areas of focus but also the valuable content generated by Freeborn in multiple formats.

 

Our Approach

The discovery process included stakeholder interviews, analytics review, and content inventory to verify user targets and outline goals and objectives for the new site. At the end of this phase, interactive wireframes were created to demonstrate and verify recommendations before moving forward.

Drupal

Content Migration

We consolidated five content types into one and built new taxonomy relationships.

WebpageAn icon of a webpage.

Flex Pages

Flexible components allow for dynamic, engaging page creation to fit their needs.

PersonaAn icon of an outline of the upper body of a person.

Attorney Profiles

Updated attorney bios with a fresh new art direction and a UX tab pattern.

MobileMobile and Tablet Devices Icon.

Mobile-First

The new responsive theme makes for an intuitive mobile user experience. 

 

Creative DesignA paintbrush and artists palette.

Bold Design

Freeborn’s enhanced presentation better engages visitors with the rich content.

Content StrategyAn icon of a document and pencil.

Content Relationships

Display news on relevant attorney bios and practice pages to surface thought leadership content.

Flexible Authoring with Drupal 8

Freeborn’s content managers asked for flexible tools to create dynamic, branded pages, without writing a single line of code. Our Flexpage components, based on the Paragraphs module, provide structured layout tools to make it easy to add imagery, video, slideshows, tabs, and more to build engaging pages. Components include customized configurations to let content creators apply colors, type formats, and other branded elements.

Final Thoughts

Freeborn wanted a solution that consolidated and streamlined the content authoring process but also enabled a modern design that reflected their brand. Upgrading to Drupal 8 allowed for all of this and also included mobile-first design, performance, extensibility, and the ability to upgrade to Drupal 9 without another rebuild.

Note: Work for Freeborn was completed by Duo Consulting Inc., which became part of Mediacurrent in 2020. Read more about the acquisition.