Utilizing his broad background in marketing and digital products, James serves as part of the Digital Strategy team as a Data Analyst. He enjoys helping organizations realize value from data and considers his top 4 areas of expertise to be: digital strategy, product growth, marketing technology, and analytics.
Prior to Mediacurrent, he attended the University of Florida and worked for several New York City agencies in roles encompassing data analysis, digital strategy, marketing automation, performance marketing and more. Ford, HBO, Mondelēz International, Saks Fifth Avenue, Spotify, and Ubisoft are among the companies he has collaborated with.
Outside of work, James enjoy video games, technology and culture journalism, music, comedy, and conversations.