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Understanding the Critical Metrics for Your Drupal Business

by Dave Terry
May 18, 2016

In this session from DrupalCon New Orleans, two active Drupal business owners, including Mediacurrent's Partner Dave Terry, open their curtain and share the critical metrics that have worked for them. 

Topics Include:

  • Financials: revenue, margins, EBITDA, utilization, and managing cash flow.
  • Sales/Marketing: business development, creating brand awareness, and the best tools and resources to leverage.
  • Human Resources: culture, recruiting, and benefits.


Meet team member, Dave Terry

Dave Terry is a Co-Founder and Partner of Mediacurrent. In his role, he leverages a wide acumen of business and entrepreneurial experience to execute operational objectives. Dave plays a key role in forging strategic partnerships, developing efficient processes, recruiting top talent, and the acquisition and management of enterprise-level accounts. His most important responsibility is ensuring that Mediacurrent always exceeds client expectations.

Dave is passionate about open-source software, work culture, leadership, sales, and marketing. He can often be found presenting on these topics at web technology conferences nationwide. A prominent member of the Atlanta Drupal community, Dave has led and supported numerous events including the Atlanta Drupal User Group (ADUG), Drupalcamp Atlanta, and the inaugural Atlanta Drupal Business Summit.

Dave is a Certified Personnel Consultant (CPC). He earned his BA with honors from Valdosta State University and later attended graduate school at the University of Georgia. Prior to Mediacurrent, Dave was Co-founder and President of Invesearch, an Atlanta based financial staffing firm. Under Dave’s guidance he organically grew Invesearch, and oversaw the successful acquisition of the company. He was one of the youngest sellers of a multi-million dollar staffing firm in the history of Georgia.

Learn more about Dave >