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Marketing Automation and Web Personalization with Drupal

August 23, 2017

From DrupalCamp Atlanta 2016, Lead Drupal Architect Jason Want presents on Marketing Automation and Web Personalization with Drupal. 

This session will cover:

  • An introduction into marketing automation.
  • An introduction into web personalization.
  • A checklist for implementing web personalization with Drupal.
  • An overview of the available Drupal 7 and Drupal 8 tools for creating web personalization and integrating marketing automation services.