Personas Help You Build
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What You Need to Know
Creating buyer personas and documenting the typical buyer’s journey will help you develop content that aligns with your customer's journey—creating better experiences and generating more leads. But, how do you actually create one?
Our free Buyer Persona Template will teach you the right steps to research, compile, and deliver buyer personas to your organization.
What You'll Learn
- Where to research your personas
- Interview questions to gain insights into customer buying behaviors
- How to identify the number of personas your business needs
- The key sections of an effective person and a blank worksheet to get started