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The Atlanta Interactive Marketing Association (AiMA) Marketing Automation SIG

Dates: January 23 - 23, 2014

Real Solutions to Marketers Biggest Challenges

In 2014, marketers should be considering their top challenges and seeking solutions to turn things around. For many, making better use of their marketing automation software investment is at the top of their list. It takes a whole lot more than software to optimize your sales funnel and start driving real revenues to the bottom line.

Join us on January 23rd as we discuss real solutions to some of the biggest marketing automation challenges organizations face, such as:

  • Getting Started with Marketing Automation
  • Using Marketing Automation for Re-engagement
  • Tips for aligning your sales and marketing teams