With increasing online competition and growing complexity from a myriad of devices, you need to continually increase the effectiveness of your website. By taking advantage of content targeting and developing your buyer personas, you can create and manage a highly personalized web experience—helping you deliver the right content to the right person at the right time.
Join myself and Karl Wirth from Evergage for an interactive 30-minute event featuring some proven tips to increase engagement for each stage of the customer lifecyle: acquisition, education, adoption, and advocacy.
Specific topics we will cover:
- How to optimize your content strategy and radically improve results with real-time web personalization
- How to turn community lurkers into participants with behavior-based web personalization
- The 3 easy steps website managers and marketers can take today to start driving conversion and engagement improvements by 300+%.
The end result for you? Learn how to lower cost of sale, reduce marketing costs, raise net promoter scores, and reduce churn by delivering a more responsive and personalized Web experience.
If you are responsible for maximizing conversions or optimizing customer experience on your site, you will not want to miss this event.
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