To provide a more compelling user experience, the Gospel Music Channel’s (GMC) flagship site, watchgmctv.com,  required a brand makeover and remodeled information architecture. To enrich the user experience, Mediacurrent created a simplified and inspirational design that reinforced GMC’s core brand with light, soft colors and rounded background patterns. The reduced primary navigation allows visitors to easily isolate navigation options. Drupal’s taxonomy module offered the ability to associate media and artists in various contexts, giving visitors multiple content viewing options.

Finally, Mediacurrent migrated the former site’s TV, artist, and movie content to Drupal 6 using a combination of custom data transformation scripts and the node import module.