A couple of months ago I had the pleasure of attending an SEM (search engine marketing) luncheon presented by AIMA (Atlanta Interactive Marketing Association). Here are notes from that luncheon.

Session Title: AIMA SEARCH SEM 101
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Presenters:
- John Cattarulla of Microsoft: http://www.linkedin.com/pub/john-cattarulla/4/a08/494
- Mathew Pritchard of Google: http://www.meetup.com/Atlanta-SEMPO/members/9258857/

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